If you're running a political campaign for office for the first time, you may be hoping that there is some sort of magical "secret weapon" that you can use to defeat your opponent: a never-fail campaign plan, for instance, or a design for a political mailers that will make every voter who sees it instantly support you.
Unfortunately, there really isn't any sort of magical way to win a political campaign every time. No matter what tactics you use, there will always be people who simply can't be convinced to vote for you--whether it's because of your political party, your name or some other element beyond your control.
Unfortunately, there really isn't any sort of magical way to win a political campaign every time. No matter what tactics you use, there will always be people who simply can't be convinced to vote for you--whether it's because of your political party, your name or some other element beyond your control.